Author Archive for: Mark
Milestone: Luerzers’ 200
I am very happy to tell you that we got selected to be part of Luerzer’s Archive: 200 Best Illustrators Worldwide, a book published in Europe every two years and features work by some of today’s contemporary commercial illustrators. It is distributed in over 35 countries and was launched at this year’s Cannes Ad Fest. I am doubly proud that we, a duo with a small client base working out of a relatively unknown studio, both made it into the collection.
It is also a pleasure to see work by some of the artists that we admire, Sam Weber, Olaf Hayek, Edward Kinsella, Edel Rodriguez, Anita Kunz, to name a few. Our own extremely talented compatriot Mary Ann Licudine made the list too.
When we first started Happy Garaje, we knew little about the design and illustration business or even how we wanted to be perceived. What we were sure of was that we wanted to do something creative, something that would let us take photographs, draw, write and film all day while still being able to pay for food, clothing, shelter and movie tickets
I Wish I Could Sail Away by Johanna Velasco
Cover Illustration by Edel Rodriquez
Between then and today, we’ve found out that one of the most important things for somebody working in the creative field is to find a voice. A look and feel to be recognized by. And this is quite possibly what we’ve worked hardest to achieve (along with making clients happy). What we do now, in illustration in particular, are things that are a mix of J’s dreamy and moody paintings and my own scribble-like & warm colored drawings.
What we want to do in the coming months is to collaborate more, to find a unified voice and also to tell stories and make moving pictures. This means illustrated fiction, childrens’ stories, music videos and short cartoons. It’s been a good start for us so far. I hope we keep doing this for a very long time.
The Facts: 200 Best Illustrators 2009/2010 (lifted from the book)
- Each illustrator invited to submit work had to be nominated by an art director working for an ad agency or by a publishing house. This is how 152 illustrators new to the series got their first chance to be in the volume.
- There were a total of 4,716 submissions from 44 countries.
- Where not recommended by a professional from advertising or magazine publishing, an illustrator’s work must have previously appeared on an Archive publication.
- Only illustrations published within the past 18 months were eligible. Of all the submissions, a final 502 illustrations made it into the book.
There were two sets of book juries.
- The preselection jury:
- Dr. Matthew Eve, post-doctoral research fellow in the Typography and Graphic Communications Department at the University of Reading
- Michael Weinszetti, Editor in chief of Luerzer’s Archive.
- The main jury was made up of:
- Jason Brooks, one of the world’s top illustrators
- Takahiro Kanie, illustrator and President of the Japanese Society of Illustrators
- Menno Kluin, one-time Luerzer’s Archive Student of the Year, now a succesful art director who won several Cannes Lions for his former agency Saatchi & Saatchi, New York, and is currently with Y & R, New York
- Liz leavitt of New York-based artists’ agency Levine/Leavitt
- Anelle Miller, Executive Director of the Society of Illustrators, New York
- Anne Telford, Editor-at-large of Communication Arts Magazine
Leon Tigre
His name is Leon but people call him Leon Tigre and he is very strong. He once pulled up a full-grown water buffalo that fell into a dry well. Strapped rope around its legs and heaved it to safety, yes he did. My aunt, she tells me, he built a house on his own, a whole house with his two bare hands and that he could carry five sacks of rice on his bare back. I think they said he could even carry a tree!
Leon Tigre my aunt’s dad, I haven’t met him but today he is eighty three.
Illustrations for the Asian Institute of Management
We have been working with art director Jerry Manalili on a few editorial illustration jobs and this is one of them, done for the magazine of the Asian Institute of Management. It is about an article about Extracting Value From Payables Financing, where banks offer financing programs to companies so that their supply chain runs smoothly.
Glass Flowers
The woman at the city health center made glass flowers. At the corner of the large, shared office, behind her wide wooden desk she put aside the long needles and thread and placed them carefully into a plastic bowl of multi-colored glass beads. “When would you like to come for the pre-marriage seminar, the free dates are on the seventeenth and the nineteenth” she said quite pleasantly. She looked at us through the top of her thinly rimmed glasses, her brow forming an umbrella.
“Seventeenth it is, please come at around seven thirty to eight in the morning.”
“Did you make these?” I asked.
“Oh Yes!” her face lighting up. “Everyone else turns them into fashion jewelry, but I don’t like jewelry at all. I like flowers.”
“This one…” she takes a set of yellow colored beads, woven together like petals. “This one is going to be a dancing lady. At least I’d like to turn them into a dancing lady. I just can’t seem to get the shape right.”
“Yeah, a dancing lady…” she continued, her voice fading into her thoughts, admiring the beads on her hands. “I just can’t seem to get the shape right.”
HG Journal: 5-27-09
“The master of the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his education and his recreation, his love and his religion. He simply pursues his vision of excellence in whatever he does, leaving others to decide whether he is working or playing. To him, he is always doing both.”
- Zen Buddhist Quote











