We were tasked to refresh Fighter. Which is the name of the character/mascot from a drink called Fighter Wine.
We made our own interpretation of the character but also kept some of the best features from the original.
This is Fighter’s two-step guide to stretching your fingers.
Since Fighter will be made to act in some animated television spots, we had to create various poses for him.
Of course, men shouldn’t be all muscle. They should have personality too!
Infotoon we made for a Fighter Wine raffle.
Character Design: Ryan Anin | Design and Animation: Mark Deutsch